Network marketing is quickly becoming one of the most popular ways of building businesses. Not only is it a reliably effective way of marketing a product to a growing market, it has also proven to be a great source of wealth for a lot of people. Obviously, I’m not saying this is some kind of easy, get rich quick scheme, because it’s not, and putting work into it is necessary as with any endeavor. There are a few criteria I would highly recommend keeping in mind when considering a network marketing company:
1. Excellent Product
The best network marketing companies are typically the ones with the best products. It is highly recommended to research the product of a company through third party sources that are not profiting from the success of the company. These include the Better Business Bureau, the US Chamber of Commerce, and reputable media sources. Only the companies with the best credibility and products should be pursued.
2. Multiple Income Sources
Most multilevel network marketing companies offer multiple ways for their associates to earn income. The income protocol of any company is an important piece of the puzzle for anyone considering a new network marketing opportunity. The associates, or distributors of a product, can earn direct commissions for sales, as well as rebates, and overrides from recruited associates on their team. I definitely consider passive income from overrides of recruited associates one of the most attractive revenue streams for network marketers – you build a team, people on your team build a team, those people build a team, and you’re able to leverage your time and efforts exponentially.
3. Public image of the Company
Accessibility of the company to the public is another essential element. There should be some form of publicly open venue such as a product presentation, demonstration, or seminar where people can learn about the benefits of a particular product. I consider this to be a very important component because it makes it easy for associates of the company as well as potential new members to learn about it.